The Best Colors to Wear If You Want to Look Younger
While being comfortable in one's own skin (and wardrobe) is numero one, it's safe to say that one thing that no one wants to wear is something that ages...
I'm Itching to Cut All My Hair Off—Here Are the Styles I'm Considering
Maybe it's the turn of the season, or maybe it's my ADD playing tricks on me, but I'm in the mood to cut all my hair off. This is no...
Kate Middleton Wore the $26 Gap Sweater That's Selling Like Hotcakes
Kate Middleton is the queen of relatable fashion—when she's not dressing like an actual queen, that is. She recently shared multiple Instagram videos promoting her huge research project...
6 Chic Boots to Wear With Skirts This Season
While joggers paired with sneakers, slippers, or slides is certainly a go-to pairing at the moment, we thought there might be some interest down the road in garnering some chic outfit ideas...
I Made a List of My Favorite Coats, and I Think You'll Find One You'll Love
Sure, you may already have a coat you turn to every season, but if you’re on the hunt for something fresh to carry you through until next spring,...
6 Celebrities That Are Really Good at Shopping (And What They're Wearing)
I get the impression that the majority of actors, musicians, models, and athletes don't necessarily set out to become famous style icons, but this is oftentimes what ends up happening. Some celebrities have a...
This Clean-Beauty Line Is Going to Be Big—Here's a Password to Shop Pre-Launch
Merit is a clean, minimalist beauty line founded by Who What Wear's co-founder, Katherine Power. Who What Wear readers will be able to shop Merit exclusively for the first 24 hours...
My Skin Is Parched—These Products Are My Hydration Saviors
While there are many fun aspects of winter (snow, holidays, cozy clothing, etc.), there are also a few that make life a bit more difficult. From mass layering to 4...
I Gasped When I Learned How Common This Hairstyling Mistake Is
Ask any hairstylist the number one mistake their clients make, and they’ll most likely tell you it’s the lack of a heat protectant in their daily routine. A brief survey...
9 Low-Effort Outfits I’m Guessing You Have All the Pieces For
Each year, there comes a time when your wardrobe is desperate for a breath of fresh air—candidly, I am going through it right now. Though your closet is likely...